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  • 20 January, 2026
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Murderously good branding.

From gothic typography to cultural rituals, the experts unpack what makes the show’s visual identity so compelling around the world.

Design Director Abbi Chard joins Creative Bloq’s panel of branding experts to unpack why The Traitors has become one of television’s most distinctive visual identities.

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Tell the b r a n d c a m p a i g n d e s i g n e x p e r i e n c e s o c i a l s e r v i c e m e d i a w e b v i s u a l w h o l e story
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Your brand lives or dies in a million moments of truth. We build for all of them.

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